Instagram’s mention is a feature of Instagram. This feature has a pretty simple concept behind it, but what it can do for brands is really amazing. Instagram mentions providing a direct channel for our audience to interact with a brand publicly. Brands and businesses can make use of this direct public channel to meet their business objectives of using Instagram. These mentions help a business in some of the following ways.
If you are mentioned in someone’s story, Instagram will give you a notification that allows you to share that content as your own story.
But these mentions show up in the regular notification feed and can easily get lost. The notification feed shows only the 100 most recent notifications. So if an account gets 200 notifications, they won’t see the first 100; they’ll only see the last 100.
So you need an Instagram management tool to help deal with this issue of getting your mentions notified, arranged, and reply to every story you are mentioned in. KIIRE Is an Instagram management tool that has a STORY MENTION feature that enables you to do all the above-listed tasks and more.
BENEFITS OF THE THE STORY MENTION FEATURE FROM KIIRE.
- Helps in understanding your customers better
- Identify loyal customers
- Run contests and giveaways
- Increases your Instagram reach
- User-generated content (UGC) marketing
- Easily share other people’s content about your brand.
- Send a reply when you are mentioned in a story
Summary
Monitoring and trying to attend to all the mentions your brand and company get can be really stressful and hectic, that is why I would advise that you use an Instagram management tool. I would recommend KIIRE to help take care of it all.